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Romania brand and useless work
We have a big problem. We promote internationally to no end, invest money for the external image of Romania, by our estimations over 2 million EUR, we wont comeback at the 90′s image of our country. We are way behind that time.
At the end of 2012 summer we had to deal with three extremely unpleasant situations, the Orient Express attacked with rocks, bicyclists from England, Canada, Australia and New Zealand robbed and abused, VIP American tourists arrived by luxury boats in Constanta and negatively impressed by the old buildings left in disrepair. These are events with a huge negative impact and we were highly disappointed by the reaction of our authorities.
Almost with indifference! Something locally, without making those from the top responsible and we refer here mainly at the Interior Minister, to take severe actions, so that these things should never happen ever again.
This is a negative image of our country which ultimately means loosing funds and money.
We proposed a very useful project: any tourist that enters Romania and has a mobile phone to be connected automatically when he reaches the border with a Welcome message to thank him for visiting us, welcoming him and communicating to him that for any problem he can contact us directly. We are in a discussion with MDTR so this contact to be in a direct way with the most important touristic agencies. Like everywhere else, private companies act more fast that the government.
But back to the fact that after these negative events over Romania, the authorities have the obligation to protect the people, they have to assume these responsibilities and, when the times comes, to pay for their mistakes with their titles, with their paychecks, because we can’t treat superficially anymore these facts.
We are investing in tourism, there are important financial volumes, billions, we need foreign tourists, we can’t isolate in Romania, considering that our competitors are very careful at these situations to use them on their behalf.
Private companies will put a pressure on the government so that these problems wont repeat anymore.
On the other side we need to educate the people for their hospitality which brought so much fame to the Romanian people, to go back where they belong.